Wednesday, December 17, 2008

When Shows are Nothing but Product Placements, the Commercials are the True Entertainment

I continue to contend that the best advertisements never make it to our TVs. Whether it is because they focus on too narrow a target audience (like lab coat clad test tube jockeys) or they are a tad bit too edgy (how this stuff is considered too edgy when the questionable content is bleeped out and shows like Grey's Anatomy are allowed to continue their assault on all that is good and descent I will never understand), we are missing out on some quality salesmanship. If my argument wasn't strong enough already, I now have two new pieces of evidence to present to the court. First is a combination of two of my most favorite things - geeky science in-jokes and boy bands (Why oh why have you forsaken us N*SYNC). If Eppendorf had the gumption to pony up the money for a TV broadcast for these entertaining productions, every kid would be asking Santa for a pipette in their stocking. For under the radar commercial number two, I give you a movie house exclusive. Not sure why this one hasn't seen the small screen yet. Catchy tune, funny lyrics. What am I missing? Is it the explosive combination of Wal-mart and Coke? Those two revelutionary brands being on the screen at the same time too much for the average consumer? Anyway, now that the commercial is on YouTube, I can finally learn the words to the new Christmas classic, "Joy! Enough to go Round". "My judo coach, my allergist, my MySpace friends, my Twitter list."






This blog post is sponsored by the Nakatomi Trading Corporation.

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